Who is Pendem Raju?
Pendem Raju is a Digital Marketer SEO Analyst
Where P. Raju is working?
Pendem Raju is currently working as a Digital Marketing SEO Analyst in Hyderabad, for US based multi-billion dollar company in Hyderabad, India.
About Pendem Raju
Digital Marketer, Online Blogger, Google Certified Adwords Professional. Currently working in Hyderabad India. His age is just 30 years. Pendem Raju written morethan 100 web articles on SEO search engine optimization, beginner technical writing, content writing etc.
4 years experience in SEO, PPC, and web analytics, digital marketing
Google Certified Adwords Professional in Hyderabad
Google Certified Digital Analytics professional in Hyderabad
Founder of Website SEO Guide Blog
Founder of Saving Investment Blog
Holds Master and PGDBM degree
Pendem Raju Role at his Digital Marketing SEO
His job at US based company is promoting and managing the websites by developing and implementation of various internet marketing strategies to improve the website online visibility through organic and ethical SEP practices and paid search results, generation of online leads, sales and online revenue, protecting the website from various search engine algorithms, creation of SEO friendly technical content etc.
Website promotion with developing various on-page optimization, off-page optimization, technical elements optimization, search engine marketing, social media optimization marketing strategies and implementation of web marketing activities to improve the online leads, sales, business deals, customer conversions and ROI with effective marketing skills.
Pendem Raju is follows highly practical and realistic approach in web marketing. He is currently managing 5 blogging websites on various topics. From 2009 onwards, he is in internet marketing consultation service. Pendem Raju have experience in SEO, link building and SEM, SMO, SMM, and working knowledge in advanced components like technical SEO, website index management, traffic management, visitor engagement writing, content marketing, online reputation management, seo marketing strategy for established and new websites.
For more on Pendem Raju’s professional background please check here his Linkedin Profile
Achieved Certifications:
1. Google Analytics individual qualified.
2. Google Adwords Professional Certified from Google in March 2014 and valid up to March 2015
3. Google Advertising Fundamentals from Google, in March 2014 and valid up to March 2016
4. Google Display Advertising from Google, in March 2014 and valid up to March 2015
5. Professional Internet Marketer from SEO in Practice, in September, 2011
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| Pendem Raju, a Google Certified Adwords Professional in Hyderabad |
Summary of Digital Marketing SEO Roles
- Reviewing client’s e commerce website, education website etc.
- Creating SEO Optimization and Marketing Strategy
- Developing and executing SEO (Search Engine Optimization) and web marketing plan.
- Developing effective SEO plan for client websites to improve the organic and referral traffic.
- Optimizing website components such as site architecture and information architecture etc.
- Improving the user engagement with relevant page titles & descriptions, landing pages, etc.
- Monitoring, analyzing and reporting whenever required daily, weekly, monthly, quarterly reports
- Preparing SEO Audit, technical audit by analyzing all the Technical, On Page & Off Page factors
- Performing online competitor website, keyword, content, backlinks analysis
- Keyword research and choosing primary and secondary keywords depending on the campaign
- Determining the efficient keywords from brainstorming with various online tools
- Preparing web site’s effective user navigation friendly layout for good user experience with breadcrumbs, HTML sitemap, and quick links.
- Developing user friendly and search engine friendly information architecture on website
- Developing the effective URL structure for client website pages
- Managing the HTML, WordPress and DotNetNuke (DNN) content management systems.
- Developing the effective SEO overview report on on-page optimization strategy
- Generating Sitemaps XML Sitemap and robots,txt file and developing HTML site navigation
- Checking for internal and external content duplication practice
- Optimizing the content by writing web content, meta tags, header tags, keyword based image alt text, Anchor texts, applying font styles
- Developing linking structure by internal and external links per page with diversified anchor texts
- Coordinating with copywriter to get the SEO friendly articles and press releases and submitting those into top free and paid PR submission websites.
- Optimizing the images and videos embedded on web pages
- Creating and optimizing blogs and managing the business blogs
- Distributing company profile or improving brand awareness on business profiles websites such as Crunch Base, About Us and etc.
- Blog commenting on live content and participating in industry forums with related topics and websites.
- Creation of effective Ad copies for search engine PPC marketing campaign
- Creation of social profile and optimizing the social content for branding
- Developing Content & Set up campaigns for Email marketing
- Managing the clients Google Webmaster Tool and Google Analytic Tool accounts
- Creating lead generation pages in website and set up goals in Google analytics.
- Creation of documents, reports on website performance periodically
- Managing the website health check and reporting to fixing the existing issues
- Setup projects in Advanced Web Ranking tool and tracking results in terms of keyword rankings, website visits, keyword impressions and goal conversions.
- Managing and updating the client’s social media accounts Face book, Twitter, LinkedIn and other social networking sites by using free tools such as Hoot Suite.
- Measuring and evaluating website and online advertising performance to determine effectiveness and ROI results
- Measuring performance of SEO efforts and tracking the marketing ROI of clients’ websites and marketing promotions campaigns
- Preparing daily, weekly, and monthly, quarterly, annual standardized reports whenever needed.
